25 May 2023, 8:45 CET
Welcome
Zoran Bogdanovic & Anastassis G David Chairman, Coca-Cola HBC
Sustainable and profitable growth: Introduction
Zoran Bogdanovic
The future of marketing is now
Manolo Arroyo, CMO, TCCC
Growing our categories with the capabilities to win
Naya Kalogeraki
Growth accelerators
- Data Insights & Analytics
- Adult Sparkling
- Digital
- Coffee
Driving growth with our diversified country footprint
Naya Kalogeraki
Step-changing growth in Italy
Frank O’Donnell
12:30-13:30 CET
Lunch break
13:30 - 15:00 CET
Growing sustainably
Katya Ryabets
Growing together – panel discussion
Nikos Koumettis, President Europe, TCCC, Zoran and Naya
Growing profitably
Ben Almanzar
Sustainable and profitable growth: Conclusions
Zoran Bogdanovic
End at 15:00 CET